Celebrating Another Year of #WeArePlay

Posted by Robbie McLachlan – Developer Marketing

This year #WeArePlay took us on a journey across the globe, spotlighting 300 people behind apps and games on Google Play. From a founder whose app uses AI to assist visually impaired people to a game where nimble-fingered players slice flying fruits and use special combos to beat their own high score, we met founders transforming ideas into thriving businesses.

Let’s start by taking a look back at the people featured in our global film series. From a mother and son duo preserving African languages, to a founder whose app helps kids become published authors - check out the full playlist.

We also continued our global tour around the world with:

• 153 new stories from the United States like Ashley’s Get Mom Strong, which gives access to rehabilitation and fitness plans to help moms heal and get strong after childbirth
• 49 new stories from Japan like Toshiya’s Mirairo ID, an app that empowers the disabled community by digitizing disability certificates
• 50 new stories from Australia, including apps like Tristan’s Bushfire.io, which supports communities during natural disasters

And we released global collections of 36 stories, each with a theme reflecting the diversity of the app and game community on Google Play, including:

• LGBTQ+ founders creating safe spaces and fostering representation
• Women founders breaking barriers and building impactful businesses
• Creators turning personal passions—such as fitness, mental health, or creativity—into inspiring apps
• Founders building sports apps and games that bring players, fans, and communities together

To the global community of app and game founders, thank you for sharing your inspiring journey. As we enter 2025, we look forward to discovering even more stories of the people behind games and apps businesses on Google Play.

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