Android Developer Story: PicMix reaches global audience on Google Play

Posted by Lily Sheringham, Google Play team

Inovidea Magna Global, is the developer of PicMix, a photo and video editing app, which has now evolved into an interest based social media platform powered by content discovery and social commerce. It has 27 million users worldwide, 65% of which are outside of its home market in Indonesia.

Hear Calvin Kizana, CEO, and Sandy Colondam, Co-founder, explain how they used Google Play tools, such as Store Listing Experiments and Material Design, to create a high quality app which appeals to a global audience.

Learn more about store listing experiments and find out how to get started with Material Design. Also, get the Playbook for Developers app and stay up-to-date with more features and best practices that will help you grow a successful business on Google Play.