- Posted by Vineet Tanwar, Business Development Manager, Google Play
Indie game developers bring high quality, artistic, and innovative content to Google Play and raise the bar for all developers in the process. In fact, they also make up a large portion of our 'Editor's Choice' recommended titles.
Inzen Studio from Singapore learned how to use store listing experiments and has improved the conversion rate of their newly launched game Dark Dot by 25%. Indonesia based studio, Niji Games, creator of Cute Munchies, implemented 'Saved Games' and 'Events and Quests' from Google Play games services to significantly improve user retention, and also earned an 'Editor's Choice' badge in the process. Ho Chi Minh City based developer, VGames, optimized monetization and introduced new paid products for their game Gungun online, and grew revenue by over 100%.