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01 June 2022

Submissions now open: Indie games programs to help developers grow with Google Play

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Posted by Leticia Lago, P&E Developer Marketing

Google Play Indie Games Festival and Accelerator 

At Google Play we’re committed to helping developers of all sizes reach their full potential, and go further, faster. Today we’re opening submissions for our two annual programs supporting the indie game community, as they bring some of the most innovative titles to players worldwide.

If you are an indie games developer, check out our Accelerator and Festival programs, where you have the chance to boost your game’s visibility, get training, and tap into our community of gaming experts.

These programs are designed to help you grow no matter what stage you are in:

  • If you are a small games studio looking for help to launch or grow a new title, enter the Accelerator to get exclusive training by mentors and industry experts;
  • Or, if you have already created and launched a high quality game that is ready for the spotlight, enter the Festival in selected European countries, Japan or South Korea. for a chance to win promotions and reach new players.

After being selected as a Festival finalist and participating in the Accelerator in 2021, Co-founder of Jimjum Studios, Nimrod Kimhi said "being in the Accelerator probably saved us two years worth of mistakes." Read below to learn more about the programs.

Submissions are open until July 1st.


Supercharge your growth with mentorship & live masterclasses

If you’re an indie developer who is early in your journey - either close to launching a new game or have recently launched a title - this high-impact program is designed for you.

With the help of our network of gaming experts, the Indie Games Accelerator provides education and mentorship to help you build, launch and grow successfully.

Selected game studios will be invited to take part in the 10-week acceleration program starting in September 2022. This is a highly-tailored program for small game developers from across 70+ eligible countries. It includes a series of online masterclasses, talks and gaming workshops, hosted by some of the best in the industry.

You’ll also get the chance to meet and connect with other passionate developers from around the world who are looking to take their games to the next level.

Apply to the Accelerator by July 1st.


Win promotions that put your indie game in the spotlight

If you have recently launched a new, high quality game on Google Play, enter your game to be showcased at the Indie Games Festival and win promotions.

Once again, we are hosting three international competitions for indie game developers from selected European countries, Japan or South Korea.

The Festival jury consists of both gaming experts and Googlers, who are charged with selecting creative indie games that are ready for the spotlight.

Top indie games will be featured during the online Festival finals, where you can get your game discovered by game industry experts and players worldwide. The winners will also get featured on Google Play, prizes and additional promotions such as campaigns worth 100,000 EUR.

Apply to the Festivals in Europe, Japan or South Korea by July 1st.


All submissions must be completed by 1 July @ 1 pm CET and meet all eligibility requirements.

For more updates about all of our programs, resources and tools for indie game developers, follow us on Twitter @GooglePlayBiz and Google Play business community on LinkedIn.

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