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10 November 2022
Posted by Paul Feng, Vice President, Product Management
Building on Android’s long history of continuously evolving to provide users and developers more flexibility and choice, we announced earlier this year that we would begin exploring expanded billing options on Google Play through our user choice billing pilot. At the heart of this pilot is our belief that the best way to offer alternative billing for in-app purchases is to put the choice in the hands of users.
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| Learn more about the user choice billing pilot here |
We’re also excited that Bumble has joined to partner with us in our user choice billing pilot. We’re working with their teams and we anticipate their users will begin seeing this choice in-app in select countries in the coming months.
Additionally, with strong interest from developers around the world, in September we opened participation in the pilot to to all developers of non-gaming apps. We provided more detail about the eligibility, requirements—including interim UX guidelines—and announced that user choice billing will initially be available to users in Australia, India, Indonesia, Japan, and the European Economic Area.
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| Participating developers can enable user choice billing in over 35 countries |
While this is still early days in the pilot, we’re encouraged by this initial response and momentum, and look forward to sharing more in the coming months as we continue to build and iterate with our partners and roll out user choice billing to more users. To learn more about the pilot eligibility, requirements, and how to get started visit our Help Center.
Android Developers
Google Play
